Stop getting lost in Amazon’s crowd. Stand out with a human touch.

I help small, purpose-driven brands maximize their Amazon presence – without handing everything to a big agency that doesn’t really understand your product.

Stop getting lost in Amazon’s crowd. Stand out with a human touch.

I help small, purpose-driven brands maximize their Amazon presence – without handing everything to a big agency that doesn’t really understand your product.

daria hudec sitting with laptop
Why Amazon Feels Like a Maze

Tired of navigating Amazon on your own?

  • You’ve spent hours optimizing listings, yet can’t even find your product when you search for it.
  • Competitors that joined after you did are now outperforming you.
  • Amazon’s ever‐changing rules and ranking factors are driving you crazy.
  • You’re juggling socials, website, and in‐store tasks; Amazon feels like an afterthought.
who i work with

Independent brands with something worth saying.

I work best with small, purpose-driven product brands – built by founders who care deeply about what they sell, but don’t yet have the in-house team to make their Amazon presence match that quality.

Especially if you already have a designer or small team. I step in as the strategic lead – brief your creatives, connect the dots between brand, SEO, and what converts — so nothing good gets lost in execution.

The founder doing everything

You build the product. Amazon is one of twenty things on your list and it’s not getting the attention it deserves.

The brand ready to grow

You’re on Amazon and making sales, but you know the listing doesn’t reflect the quality of what you’re actually selling.

The team missing strategy

You have a designer. Maybe a VA. But no one connecting the creative to the data, or the brand to the algorithm.

The purpose-driven product

Natural, sustainable, handmade, mission-led – brands where the “why” matters as much as the product itself.

How I work

A framework, not just a service list

Most Amazon specialists are strong in one area — operations, creative, or strategy. I work across all three, connecting them so nothing gets launched in isolation and nothing falls through the gaps.

01

Amazon Brand & Listing Strategy

Your listing is a conversion machine — or it should be. I build the keyword foundation, craft positioning that speaks to your actual customer, and audit what’s stopping people from clicking Buy. Every decision is backed by data, but written for humans.

SEO · CRO · Keyword Research · Competitor Analysis
02

Creative Direction & A+ Content

From main image to storefront, I direct the visuals that tell your brand story in the first three seconds. Already have a designer? I’ll brief them with clear creative direction grounded in what actually converts on Amazon — so you’re not losing good design to a bad strategy.

A+ Content · Storefronts · Art Direction · Graphic Production
03

Ongoing Optimization & Performance

I don’t just launch and leave. Rankings shift, competitors update their images, and algorithms change. I stay in it — monitoring, tweaking, and improving over time — so your listing stays competitive long after the initial work is done.

Analytics · Iterative SEO · Performance Monitoring
selected work

Results you can see

Every main image is a decision. Here’s what happens when that decision is made with both brand and conversion in mind.

before
team dog beef whistler main image before
Bag only – product not visible
after
team dog beef whistlers after main image change
Product in front of bag – treat visible
TEAM dog • Beef whistleR

Making the product the hero

The original listing showed only the packaging – on a search results page full of similar bags, nothing communicated what was actually inside.

💡 Brought the freeze-dried beef strips forward, outside the bag. Texture, quality, and appetite appeal – visible before the customer reads a word.

↑ CTR increased 165% after main image update

before
nepal tea himalayan mist green tea bags main image before
Small text, no product, generic on SERP
after
nepal tea himalayan mist green tea bags main image after
Product in front of packaging – tea bag and leaves visible
Nepal tea collective • green tea bags

Standing out on a crowded search page

The original was clear but generic – indistinguishable from competitors when viewed as a small thumbnail on search results.

💡 Added tea bag pyramid and loose green tea leaves outside the packaging for instant value clarity, and increased font size and USDA organic logo – optimized for SERP thumbnail size, not just the listing page.

↑ CTR went from 0% to 1.53% following main image update

services

Six ways I can help

You’re struggling to figure out where you need to focus. Are you missing the right keywords? Images falling flat? Are you losing your customer mid-message? I’ll audit your products and presence to develop a strategy to get you on track.

Amazon Listing Optimization

Rank higher with SEO, keyword & competitor research. Show up in search results with strategically placed keywords and phrases in your listings. Covert more customers with the right messaging.

Enhanced Brand Content & Visuals

A+ Content and infographics that tell your product story fast. From brief to final upload – including art direction for your designer.

Brand Store Setup & Optimization

Instill brand trust and customer loyalty with a branded Amazon store that matches your product and brand aesthetic.

Catalog Troubleshooting

Dealing with Amazon agents to fix your catalog problems can be a huge pain. I know – I’ve spoken with hundreds! I handle what takes you days.

Ongoing Account Management

From account health checks to listing tweaks to seasonal brand store updates and promotions, I stay active so your rankings are maintained, not just launched.

Guided Support & Account Care

New to Amazon but want a more DIY approach? We can get it done together: full guidance through Seller Central, from logistics and inventory to listing optimization and best practices.

Daria hudec headshot corporate
Daria Hudec
Why work with me

Strategist. Creative director. Amazon specialist. All in one.

I’ve spent 8+ years in ecommerce, the last 6 working with Amazon brands at agency level. I’ve optimized hundreds of listings, built A+ Content from scratch, art-directed campaigns, fixed broken catalogs, and written copy that actually converts.

I work with a small number of clients at a time. Which means when we work together, you actually have my full attention.


“Daria manages our creative projects and leads our content initiatives. I couldn’t be more happy to have her on my team and hope to keep working & growing with her for the foreseeable future.”

-Keith Harnett, Founder/CEO
Better World Products
E-commerce experience
Amazon listings optimized
Amazon agency experience

Most Amazon consultants are strong in one lane – operations, creative, or strategy. I work across all three, connecting them so nothing gets launched in isolation and nothing falls through the cracks.

Already have a designer or a small team? I step in as a strategic lead – briefing your creatives so every asset is built to convert, not just look good.

What it’s like to work with me

  • Daria manages our creative projects and leads our content initiatives. I couldn’t be more happy to have her on my team and hope to keep working & growing with her for the foreseeable future.
    Keith H.
  • Daria was great to work with. Most vendors I deal with could give a shXX about small companies like me.
    Stephen S.
  • Daria is one of the best collaborators I’ve had the privilege to work with. She’s a true team player. Always open to ideas, generous with her time, and supportive.
    Will G.

Ready to stop guessing?

Book a free 15-min call or a personalized 5-minute listing audit – your choice.