Give your small brand a big voice

Strategy, positioning and messaging for founder-led DTC brands ready to convert browsers into buyers

daria hudec ecommerce digital marketer

Does this feel familiar?

  • You built your Shopify store in a rush a few years back – and it’s never quite reflected who you really are.
  • You know your product is genuinely good. Your customers rave about your product – once they find you.
  • You’ve tried agencies and felt like nobody took the time to actually understand what you’re building.

If any it does, that’s exactly where I come in.

Daria hudec headshot corporate
Daria Hudec
Why work with me

Strategist. Brand builder. Consumer psychologist.

I start inside your customer’s head. I hold a Master’s in market research and consumer psychology, come from a family of teachers, and have spent 10+ years learning what makes people buy (and what makes them leave).

You didn’t start your brand to become a full-time marketer. But in the chaos of managing the day-to-day, the story stopped getting told properly. That’s the spot I step into – getting inside the brand, finding the message, and building the systems that help a small team get real results.


“Daria manages our creative projects and leads our content initiatives. I couldn’t be more happy to have her on my team and hope to keep working & growing with her for the foreseeable future.”

-Keith Harnett, Founder/CEO
Better World Products
E-commerce experience
Visitors/year driven (82% organic)

Master’s

In Consumer Psychology

Most marketers are strong in one lane: strategy, creative, or execution. I work across all three, so nothing gets built in a silo and nothing falls through the cracks.

Services

What I can help you with…


I partner with small businesses to help them grow. No “magic formula” – just good old research, best-practice execution, and consistent optimization.

shopify shopping bag icon

Shopify: a store built around how people actually buy

A store built around how people actually buy
From listing and feed optimization to automation flows and conversion strategies, I can help design your site and manage your products so they shine.

Amazon: listings, A+ content and a brand store that get you found

With 6 years’ Amazon agency experience, I’ve gathered strategies and expert knowledge on how to optimize listings, content and your brand store.

Email Marketing

Email has a strong return on investment, as long as it’s done intentionally. I can optimize lead capture, welcome subscribers, and design effective funnels.

Social Media

Elevate your brand’s presence on platforms like LinkedIn, Instagram, Facebook, and TikTok. Engage audiences where they are with content that resonates.

Content, SEO & GEO

AI has changed the game, so I like to think of SEO as “search everywhere optimization”. I’ve written on topics like travel, education, e-commerce and tech, for all types of audiences.

the process

How I work…

Understand

I learn your brand, your customer, and where you’re losing them.

Strategize

We agree on the few moves that will actually move the needle.

Build

I execute: store, listings, copy, content. Done properly.

Refine

We measure, adjust, and compound the wins.

A partner who actually sticks around

Most agencies move on once the brief is done. I stay in it – learning your brand, refining the strategy, and growing alongside you.

E-commerce & brand strategy
Guided from DIY to deliberate
Amazon listings optimized

Ready to give your brand the voice it deserves?

Book a free 15-minute call:

Or send me a message: